Although WhatsApp broadcast lists are a very useful tool for businesses. Like all tools, it does not only have advantages and also has limitations, which can turn into disadvantages when using the tool:
1) Are not interactive: One of the limits is that only those what is 99 acres? who send the messages can interact, those who receive cannot.
2) Does not guarantee privacy: Members of a mailing list can see information about other people on the list.
3) The number of users is limited: Until now, lists can only be made for 256 people at most.
4) Do not allow customization: The mailing list cannot be customized.
5) Not suitable for group discussions: Since the communication here is one-way you cannot have a group conversation.
Broadcast list in WhatsApp
What can't be done with WhatsApp message broadcast?
Actions not to be committed with this type of functionality are:
1) Do not send unwanted bulk messages: This practice is against WhatsApp policies and if you do it, you will surely be banned.
2) Do not send hurtful messages: Users must not send messages containing hate speech, discrimination, violence or containing explicit sexual content.
3) Do not send misleading information: Indeed, it is in bad taste to mislead users; this even tarnishes the image of the company that transmits the information.
4) Do not use message broadcasting for commercial purposes: WhatsApp allows users to send commercial messages through its platform but this must be done using the WhatsApp Business API.
In general, it is important to follow WhatsApp's usage policy and respect the privacy and safety of others when using broadcast messaging.
Conclusion
Creating a WhatsApp broadcast list is very beneficial for businesses. For this purpose, with this functionality it is essential to use tools that will allow you to manage a large amount of messages from potential customers who communicate with your business.
For this you can use Callbell , which is a multi-agent tool that allows your sales team and customer support to communicate efficiently with customers. Also, it offers us a bunch of features that will improve the management and speed of your communication.