Designing a slideshow cannot be a random process based on personal preferences. After all, presentations, usually made with programs such as PowerPoint or Prezi, are intended to provide visual support and provide complementary content to what the presenter is saying. Therefore, certain factors must be taken into account to create slides that help to retain attention and are effectively informative.
Check out some slide design tips:
Colors
The most valuable piece of advice about color in presentations is: use it sparingly. Choose a main color, a complementary color, and go from there. You can use “mid-tones” of colors, but have a good reason whenever you add new colors to the palette.
Also, consider whether the colors used match the subject of the presentation. Talking about food in gray or presenting a financial report to the board in hot pink are examples of ivory coast whatsapp number database colors that do not match the content. Likewise, in the case of an institutional presentation, it is essential to respect the brand's color palette and use tones close to those used in the company's logo and avoid colors that resemble those of the competition. Keep in mind that each color conveys a feeling. Red conveys energy, warmth, and vitality. Orange, on the other hand, is associated with communication, appetite, and creativity. Blue is cold but calming. Therefore, it is an important decision within the creative process.
Contrast
If you plan to use two or three colors in your presentation, how do you decide which ones to use? The color wheel is a great tool to help you choose. The wheel helps you identify colors that create harmonious contrasts and allows you to visualize different combinations. Knowing how to create contrasts is essential, especially when it comes to defining the colors for the presentation's background and fonts. Imagine a purple background with red letters? The audience will have trouble seeing them. In this case, a yellow font would stand out and be much more legible. However, if you have trouble finding or using the color wheel, evaluating the light-dark relationship between the slide's background and the text and figures can help a lot.
Sources
Computer programs offer a wide variety of fonts, which also convey a message. A font that is closer to cursive (handwritten) format, for example, will be more appropriate for a scooter brand than for a bank. If you choose to stray from the conventional and search for a font on the internet, be careful. Make sure that the computer you will use on the day of the presentation has the font installed. If it does not, the program will suggest an alternative font and the entire creation based on that format will be wasted. In such cases, export your presentation as a PDF.
Lines, curves and shapes
Using a contrasting box to highlight content or a good content grid can make a presentation more attractive and educational. The secret is to create harmonious content in which the shapes do not clash with each other. Imagine a circle, a square and a triangle on the same slide? For example, if all the slides have that golden tip in a circle, the audience will already identify that important information will emerge from it. When in doubt, stick to the “less is more” principle.
Presentation design tips with more visual slides
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