What to post on Facebook

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Thinking about Facebook, it must be said that lately it has been focusing a lot on this type of media and as also said in the presentation , it is also pushing its own views in particular.

Facebook, Video Impressions Ratio to Other Statuses
The image comes from the same presentation I was telling you about previously and clearly shows how much Facebook is showing this type of content. Compared to images, which until recently had sparked a strong interest in visual storytelling, today videos are shown twice as often in the News Feeds of people who like our page.

Lately Facebook has even been giving more exposure to live (live videos), but in this article we will focus more on the videos that we can upload to the platform.

I hope I don't confuse you too much by using terminology that belongs to Facebook, as I said at the beginning, on this blog we don't often talk about individual social networks. At the same time it becomes necessary to know the social tools that we have at our disposal and use them to our advantage , after all we have to go where our audience is; isn't that perhaps why you are considering the possibility of making videos?


It's time to talk about what to post on this social network. Previously, thanks to Anna, we were able to discover honduras whatsapp resource how to upload and optimize a video; but what kind of videos work best on this platform?

On Facebook it is better not to publish videos that are too long
As this same image reminds us, the videos that work best on this social network are those that are under 30 seconds . It is not a rule that you absolutely have to follow, but from the studies done we realize that the public present within this platform does not have much time to waste and prefers to consult a series of information in quick sequence; let's say that as a maximum limit the duration of a video can reach 5 minutes.

If you need to convey content and want to leverage this channel, creating 2/3 minute videos is a fantastic idea .

At the same time, we cannot only talk about the length of the video or the content we want to insert because a video is not just this, rather it is a set of contents personalized by the type of message we want to create. The time has come to discover the 6 types of videos that I recommend you create on this platform and see which ones are best suited to your type of communication.

Please note: I am not presenting these to you as separate content types. Although it may seem that way, my advice is to mix the different types together and create one content that is unique in its entirety!