What are the essential emails for your business?

[sakib30]

Automation is the key concept on which any essential email for your business must be built.

An automated email is one that is sent without the need for a person to be behind each message. And although strategies are continually being created that seek to humanize brands and their communications, it is interesting to see how automation achieves these same effects. What's more, it has a great capacity to reinforce engagement .

These types of emails are essential for your business and vietnam number screening transform complicated tasks into simple ones and focus the user's attention on what is really important.

Automation allows us to move beyond simple tasks and focus our attention on what's really important. However, you may not realize that the same things that make your daily life easier also help your business run more smoothly.

If you look closely at the graph, according to data from Smart Insights , 18% of B2C businesses claim not to use marketing automation, even though they know the advantages of using it.

In fact, Epsilon has been pointing out the benefits of this feature for some time now. According to their data, automated emails have a 152% higher click rate and a 77% higher opening rate than other messages.

Are automated messages essential for your business?
Automating emails means saying just what is necessary, to the right contact, and at the right time. And there is nothing better in communication between a brand and a client than being clear, concise, and fast.

And the reason why these essential emails for your business are so important is because they are personalized and triggered based on the user's actions. They are selective emails. And this automatically generates better results.

However, do you know when to create an email automation strategy? It is not enough to know which emails are essential for your business. You must also know how to design them, program them and work with real data. In other words, you need to start by creating a good database .

Capturing good, quality leads will determine how your business performs. HubSpot figures show that 74% of marketing managers say that capturing quality leads has become their top priority.

But can more processes be automated and which emails are essential for your business?
Essential emails for your business

You can actually automate several processes, but there are some that are essential. As you can see in the infographic, email automation is used at key moments. Such as registration and pre-sale and post-sale.

But what options can you play with? What types of emails can you apply at any given time? Which messages will benefit you the most? Is there a difference between automatic and transactional email ?