How to Use SEO for Event Marketing and Promotion

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Surely you have guessed that the employee in question is the decision maker. It is worth noting that identifying the decision maker is the shortest path to selling a product or service. In this scenario, you will not need to present your unique offer to each participant in the chain over and over again. Your only and main task is to convince the decision maker of the need to conclude a contract with your organization. Thus, the decision maker is a key figure, the rapid identification of which will allow the sales manager to simplify the work process as much as possible and reduce time costs.


Please note that when we talk about a decision maker, we mean a person holding a leadership position in a specific company. This does not necessarily have to be the business owner or CEO. A decision maker is a manager vietnam telegram data who has pronounced leadership qualities and can single-handedly make the right decision in almost any situation. He controls the management of the organization, has full information about the current work processes and is the last (or penultimate) link in the chain of coordination of many work issues. Identifying the decision maker is one of the stages of concluding a deal, the importance of which is sometimes mistakenly underestimated by sales managers.


As practice shows, bypassing the intermediate stages and contacting the decision maker directly can be quite difficult, especially if we are talking about a hidden decision maker. It is believed that establishing good contact with such a boss significantly increases the chances of concluding a deal on favorable terms, because not only subordinates, but also top-level managers listen to this person's opinion. Identification of decision makers The nuances of identifying decision makers for the sale of goods (services) will depend on the following parameters: from the size and internal structure of the company; depending on the purpose of the call; from the specifics of the proposal.