How to Develop a High-Converting Mobile Lead Generation Flow
So, if you haven’t optimized your azerbaijan telemarketing list landing page for mobile users yet , you’re probably losing money. This article will teach you strategies to help you succeed and convert more leads with your mobile lead generation flow.
What is mobile lead generation flow?
You're already familiar with the basic conversion funnel; it starts with awareness, and the real benefit comes in the later stages:
What is mobile lead generation flow?
When visitors leave you their contact information, you can engage in permission marketing and promote your product or service as a thought leader.
You'll need to make your mobile lead generation process as simple as possible because the top three problems with mobile purchasing include complex navigation, too many fields that are difficult to fill out on a mobile device, and too many steps to complete a purchase.
What's stopping you from shopping on your smartphones and tablets?
What stops you from making purchases from smartphones and tablets?
Blue — smartphone, beige — tablet
It is more convenient to make purchases on a desktop or laptop — 44.3% and 44.8%.
Difficult navigation for a smartphone or tablet — 36.7% and 25.7%.
It is difficult to enter information from a smartphone or tablet — 35.9% and 22.9%.
Not safe — 35.2% and 29.5%.
I do not want to install the app — 27.4% and 27.9%.
Too many steps to make a purchase — 16.4% and 13.1%.
The company does not have its own app — 8.7% and 8.1%.
Downloading the app interferes with other tasks — 8.2% and 7.9%.
This table was compiled not only for lead generation, but also concerns it.
Mobile marketing is different from desktop marketing: on a smaller screen, your message needs to be clearer and more specific.
Big players like Zappos are creating great mobile experiences, and you should be too. Here's how you can do it.
Create an offer that is impossible to resist
The first and most important step to lead generation is to create an attractive offer that will excite potential leads and push them to subscribe. Often, we think that the offer should be comprehensive, but this is not the case at all. On the contrary, the description should not be detailed, but concise, and this is especially important for mobile users who demand quick results without extra effort.
Here's an example of a well-written pitch from Brendon Burchard, a leader in the personal growth field.
