One of them is the loading speed , which is the average time it takes for a page to appear completely in the browser.
For this reason, we bring you 5 tips so you can get the highest score in Google PageSpeed Insights.
At Kiwop , we tell you everything about this Google tool.
Let's get to it!
What is PageSpeed Insights
PageSpeed Insights is a Google tool that allows you to analyze the poland consumer mobile number list loading time of your website. Thus, by using this tool, you can obtain information about the files and elements of each URL that delay the loading time of the page in order to improve them.
Google PageSpeed Insights provides you with data about your website's loading speed and performance , and also suggests recommendations on where and how to optimize your website.
The pagespeed insights home page
PageSpeed Insights Home Page
Using Google PageSpeed is very simple. All you have to do is enter your website address in the field and wait a few seconds for the tool to analyze your entire website and you will get all the information regarding its performance.
If you want to know more about what PageSpeed Insights is , we'll tell you about it at Kiwop .
Why PageSpeed is important
Using PageSpeed is essential if you want your website to function properly and get the results you want from your website.
Therefore, the loading speed and health of your website is a very important factor to take into account if you want your SEO and SEM positioning strategy to have the expected results.
In this sense, some of the relevant aspects that you have to take into account are not only the time it takes to load the page, but there are also other elements such as response times , image size and download speed.
If you have any questions about how to carry out your digital marketing strategies , contact us. At Kiwop , we are specialists in this sector.
5 Tips for Getting the Perfect Score on PageSpeed Insights
At this point, we tell you the 5 tips you should follow if you want to achieve the highest score in Google PageSpeed Insights.
Before you get into it, you should keep the following tips in mind:
It is not good to obsess over getting a 100/100 result.
Getting a good result in Google PageSpeed Insights is not synonymous with having a good web design.
Depending on the hosting where your website is located, you may not be able to make all the necessary improvements to achieve the maximum score.
The values provided by this tool are indicative. What is important is the actual speed at which your website loads .
Optimize images
Having unoptimized images on your website is the first thing you need to fix to improve your PageSpeed Insights score . So, by optimizing images you will achieve:
Increase the speed of your website
Your website will be faster, which will increase user experience , page views, and dwell time, and you will therefore achieve better positioning for your website on Google.
Increase visitors
If you increase the speed of your website and improve its positioning, your traffic will increase. As a result, it is very likely that your income and conversions will also increase.
web traffic
Number of visitors to a web page
Take up less space on the server
By reducing the size of your images, your website will take up less space on the server and, consequently, you will save money on hosting.
To carry out the image optimization process you must:
Use images with the exact size in which they will appear on the web.
If you use WordPress , specify the sizes in which your images are displayed in the administration panel and avoid uploading larger images .
Use software programs to compress images.
Also, you should keep in mind that by compressing the images, they do not lose quality .
Remove display-blocking JavaScript
This problem is very common when performing the analysis with PageSpeed Insights, and it is that there are JavaScript resources that prevent the display of the content in the upper half of the page.
JavaScript
JavaScript interface
Eradicating this problem is relatively simple. All you have to do is install the Async JS and CSS plugin on your WordPress site and it is very easy to use.
Once this is done, if you re-enter your website URL into Google PageSpeed Insights, you will see that the result has improved.
Minifica JavaScript
Minifying JavaScript involves removing everything that does not contribute anything to its operation and the goal is to make it as light as possible .
To minify JavaScript, Google offers you the easiest and simplest option and the possibility to download, at the bottom of the page, the already minified files in the option to download the optimized files .
Another option is to minify the code manually, although to do so you will need to know programming.
But don't worry, if you have WordPress you will find different free plug-ins like Autoptimize that take care of this.
If you need help, at Kiwop we are specialists in Web Development .
Enable GZIP compression
If you enable GZIP compression, you will be able to compress the size of the files to reduce their size before the visitor to your website can download them. Since they are smaller in size, the download will take less time and your website will load faster.
Specifies the browser cache
The browser cache is the function that stores parts of the websites you visit so that when you return to them, you do not have to reload the entire website .
So, having your browser cache properly configured will make the website load faster and, consequently, you will get a better score.
