Flows Need To Be Unified Into

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It Highlighted The Proclamation By Tech Giant Oracle That Unified Platforms Beat A Collection Of Best-of-breed Solutions.rob Tarkoff, Oracle’s Executive Vice President And General Manager Of Customer Experience, Says, “all Of Those [marketing] One Streamlined Process, One Data Model, One Set Of Interactions, One Clear End-to-end Process To Build A Campaign That Has A Multichannel Touch. ”doesn’t That Sound Wonderful?well, Cmi’s Chief Strategy Advisor Robert Rose Says, “if You Find An Enterprise Company That Does All That Across The Customer Experience, You Have Found A Candy-coated Technology Unicorn That Will Rain Magic Coins Upon You.


”now, Oracle Makes The Point To Say The Ideal Scenario Will Be romania phone number resource Easier – Perhaps Not Easy – To Accomplish Using A Unified Suite Of Technology Rather Than A Best-of-breed Approach Where Different Technologies Plug In Together. Oracle Argues Unified Works Better Because It’s A Cloud Solution. As Rob Tarkoff Of Oracle Explains, “(A)s Long As The Service Provides Value For You, You’ll Keep It; If It Doesn’t, You’ll Switch.”as Long As The Service Provides Value, You’ll Keep It; If It Doesn’t, You’ll Switch, Says @rtarkoff Of @oracle Via @cmicontent.



Share On Xany Of You Who Have Gone Through A Cms, Dam, Crm, Or Marketing Automation Implementation Should Keep On Laughing At That Quote. Not An Either-or Choicecmi’s Robert Rose Says The Only Sure Thing Is That The Argument Of A Unified Martech Platform Vs. A Best-of-breed Collection Is Not Over.in , Best-of-breed Solutions Will Continue To Thrive. Why?he Explains: “the Unified Promises Made By The All-in-one Suites Has Not Been Realized By Any Vendor. Most Assembled Their All-in-one Suites From Acquisitions Of Best-of-breed Vendors.