Customers were presented with a selection of virtual gifts and prompted to choose one upon making a purchase. This gamification technique helped Allyoung grow brand awareness.
4. Sephora’s rewards bazaar
Gamification marketing example from Sephora
Sephora, a leading cosmetics retailer, implemented list of morocco cell phone numbers a “rewards bazaar” as part of their loyalty program.
Customers earned points for purchases, which they could redeem for various rewards including exclusive products, samples, and beauty services.
This gamified program not only incentivized repeat purchases but also fostered a sense of exclusivity and excitement among Sephora’s customer base.Blume also introduced a gamified loyalty program to reward customer engagement and advocacy.
In their case, customers earned points not only for purchases but also for actions such as referring friends, writing reviews, and participating in community challenges.
This helped to improve customer loyalty.
