What are the rules of persuasion: 6 principles + 1
Robert Cialdini is recognized worldwide as an expert in the science of influenza .
But not only that, he gave an example of how persuasion country b2b & b2c email list can be applied ethically to the business world. So that you can succeed in increasing the number of your customers and retaining the existing ones.
It is good that you know how to master, and use at the right time, Cialdini's 7 principles , which are:
Reciprocity;
Consistency;
Consent;
Sympathy;
Authority;
Shortage;
Unit.
principles of wafers
1. Principle of Reciprocity
The first rule is based on a characteristic inherent to human beings, that is, returning a favor to the person who did it first .
In short, we are more likely to say yes to those who have already given us something in return.
People instinctively feel obligated to reciprocate something to a person who has first made a gesture towards them.
