Make an Event
Thank goodness for Facebook events because they are now so easy to create, track, and encourage attendance at an event. You are at the event that exists in cyberspace, and that is perfectly fine as long as it exists. The point is to do something. Create buzz. Get the countdown dubai business fax list clock ticking. The first time I saw this done was at the record-breaking “Earth Day” celebration. Sure, a bunch of people who don’t know each other gathered on Facebook “in spirit,” for a cause they cared about. That was enough. It was memorable, offering the opportunity to participate easily, and this event got people interested and excited about the cause and talking about it – making it viral. Of course, your product launch might not be as global as Earth Day, but you can give people an active forum to gather from anywhere on earth making it a solid movement. It gets them involved and creates a connection between you, your product, and your audience.
Now, before you kick off the actual event, you need to work on building that buzz and getting the anticipation going. Keep your crowd up to date on what's going on, including prep work, by sharing with social posts and commenting on events. Include photos if you can, and before and after videos if possible. The more you give them to interact with, the more successful your launch will be.
