It is necessary to understand the searcher's intention.
Posted: Wed Dec 18, 2024 4:14 am
On-Page SEO Checklist to Get More Organic Traffic in 2024
SEO is not complicated. A good checklist can help you a lot.
People often think that checklists are for beginners. That's actually not true (per se).
It's also for important tasks where you simply can't afford to make mistakes.
Pilots are very competent at flying airplanes (luckily for us), but they still rely on checklists to be absolutely sure they haven't overlooked anything. The same goes for doctors, scientists, and many others.
After you’ve spent all those resources on writing your article , are you okay with rushing to publish it without doing an SEO check? Knowing that you’ll be spending a lot of effort on promoting your piece of content in the hopes that it will rank number one on Google.
An On-Page SEO Checklist can help you make sure you haven't overlooked anything and increase your chances of getting that top position in the SERP.
Our mission at StoryLab.ai, is to help you achieve your goals through Growth. Storytelling . Making sure your content is read by people who are looking for what you have to offer is a big part of that.
First take a look at the On-Page SEO Checklist we use for our content. It is time-tested and easy to understand so everyone can start improving their rankings today.
You can use it when writing new content and also optimizing your existing content. Make sure to integrate this checklist into your Inbound Marketing Strategy .
Related: How to Conduct an Effective SEO Audit
on page seo checklist
1. Do your keyword research and choose your main keyword
The person who chases two rabbits catches neither.
You need to choose a main keyword that you want to focus your article on. kazakhstan business email list For this article, we are focusing on the keyword ‘On-Page SEO Checklist’. Why?
Because the keyword 'on-page SEO' is too competitive for us to try to rank for;
If it was our core offering, we would be okay with competing, but it's not;
In fact, we are offering a checklist;
This keyword has a decent search volume compared to the competition;
How did we get to this topic?
We wanted to offer our SEO knowledge to our audience because we know that many writers or content marketers aren’t SEO experts per se. After deciding on the topic, we jumped on SEMRush and did some keyword research starting with the broad keyword ‘on-page SEO’.
Get started with Semrush for free and get a 14-day trial using our link. You can cancel at any time and you won't be charged. Get started with your Semrush free trial here .
2 Find out what the search intent is for your main keyword
For most keywords, Google has already run thousands of A/B tests to find out what people searching for a particular keyword would like to see. It's their job to offer better value compared to what's already out there.
An example I often use is for the keyword 'how to get rid of pimples'.
After thousands of a/b tests , Google discovered that people searching for that term want to get rid of pimples FAST!
That is to say, if you wanted to write an article on how to get rid of pimples with a six-week plan, you're going to have a hard time.
For this article, it's pretty straightforward. An on-page SEO checklist.
BUT!
If everyone else on the first page of Google created great tools, images, spreadsheets, etc., we can't just write our top 5 tips and do a bunch of link building.
It's not what the search engine is looking for. Therefore, you won't be able to keep your page in a position. No matter how many links you have.
3. What are your secondary keywords?
We are strong advocates of creating a blog outline. It helps to get your thoughts on paper and also figure out what your subtopics are and do additional keyword research to find additional ranking opportunities.
See how our Blog Outline Generator can help you
SEO is not complicated. A good checklist can help you a lot.
People often think that checklists are for beginners. That's actually not true (per se).
It's also for important tasks where you simply can't afford to make mistakes.
Pilots are very competent at flying airplanes (luckily for us), but they still rely on checklists to be absolutely sure they haven't overlooked anything. The same goes for doctors, scientists, and many others.
After you’ve spent all those resources on writing your article , are you okay with rushing to publish it without doing an SEO check? Knowing that you’ll be spending a lot of effort on promoting your piece of content in the hopes that it will rank number one on Google.
An On-Page SEO Checklist can help you make sure you haven't overlooked anything and increase your chances of getting that top position in the SERP.
Our mission at StoryLab.ai, is to help you achieve your goals through Growth. Storytelling . Making sure your content is read by people who are looking for what you have to offer is a big part of that.
First take a look at the On-Page SEO Checklist we use for our content. It is time-tested and easy to understand so everyone can start improving their rankings today.
You can use it when writing new content and also optimizing your existing content. Make sure to integrate this checklist into your Inbound Marketing Strategy .
Related: How to Conduct an Effective SEO Audit
on page seo checklist
1. Do your keyword research and choose your main keyword
The person who chases two rabbits catches neither.
You need to choose a main keyword that you want to focus your article on. kazakhstan business email list For this article, we are focusing on the keyword ‘On-Page SEO Checklist’. Why?
Because the keyword 'on-page SEO' is too competitive for us to try to rank for;
If it was our core offering, we would be okay with competing, but it's not;
In fact, we are offering a checklist;
This keyword has a decent search volume compared to the competition;
How did we get to this topic?
We wanted to offer our SEO knowledge to our audience because we know that many writers or content marketers aren’t SEO experts per se. After deciding on the topic, we jumped on SEMRush and did some keyword research starting with the broad keyword ‘on-page SEO’.
Get started with Semrush for free and get a 14-day trial using our link. You can cancel at any time and you won't be charged. Get started with your Semrush free trial here .
2 Find out what the search intent is for your main keyword
For most keywords, Google has already run thousands of A/B tests to find out what people searching for a particular keyword would like to see. It's their job to offer better value compared to what's already out there.
An example I often use is for the keyword 'how to get rid of pimples'.
After thousands of a/b tests , Google discovered that people searching for that term want to get rid of pimples FAST!
That is to say, if you wanted to write an article on how to get rid of pimples with a six-week plan, you're going to have a hard time.
For this article, it's pretty straightforward. An on-page SEO checklist.
BUT!
If everyone else on the first page of Google created great tools, images, spreadsheets, etc., we can't just write our top 5 tips and do a bunch of link building.
It's not what the search engine is looking for. Therefore, you won't be able to keep your page in a position. No matter how many links you have.
3. What are your secondary keywords?
We are strong advocates of creating a blog outline. It helps to get your thoughts on paper and also figure out what your subtopics are and do additional keyword research to find additional ranking opportunities.
See how our Blog Outline Generator can help you