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How can IAS help its clients achieve their goals?

Posted: Sat Dec 28, 2024 8:23 am
by rUparaHmaN017
IAS is a leading digital media quality company. We help ensure that ads are placed alongside brand-safe, brand-appropriate content and can be seen by real people across all devices, channels and formats. This means that ads are seen alongside content that is deemed brand-appropriate and suitable for their purposes.

Our strength lies in our broad set of list of shandong cell phone numbers quality media solutions, deep integrations across the digital advertising ecosystem, long-standing partnerships with other industry players and the ability to translate our data into powerful customer insights.

An example of this is that our core product measurement technology does not rely on third-party cookies to inform or function properly. This puts us in a unique position to help consumers navigate a cookieless future , since we measure ads, not users.

Our technology is helping advertisers and publishers prepare for the cookieless future. And our context control solution makes it possible for advertisers to leverage IAS contextual segments pre-bid and avoid appearing next to unwanted content. Or to target their campaigns next to appropriate content.