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What is the right customer service platform for my business?

Posted: Sat Dec 28, 2024 9:10 am
by Sticking
With so many options on the web, the main problem will be determining which platform is best for your customer service team and your business. So the first thing to do is to determine your budget and the main needs of your business.

There are platforms with advanced features that using the moj database small startups won't use, and these features can make the platform difficult to manage.

There are other companies whose main problem is to centralize all the messages coming from different social networks and reach the widest possible audience. That is why we will give a special mention to Callbell , which, due to its characteristics, can be adapted to small, medium and large companies.

With Callbell businesses have an added advantage as the support they offer is exceptional, with their agents always ready to help at any time.

a) Multi-agent and multi-channel
b) Variety of features
c) Support tickets
d) Chatbot
e) Intercom

Unlike previous alternatives, this is an application focused mainly on customer interaction, it has a variety of tools that will allow you to get the most out of each interaction.

Intercom has great potential when it comes to providing customer service and support, which is done through live chat in which users visiting a website can interact with a company's agents directly and in real-time.

This application also has a chatbot in which businesses can automate certain conversations, facilitating the management of follow-up and the possible conversion of potential customers.

Benefits

a) Chatbot and automation
b) Email Marketing Campaigns
c) User analysis
d) Personalized response template

Although it is an excellent tool, this platform is not useful for those looking to centralize all interactions from different social networks, be it Facebook Messenger , WhatsApp , Instagram and Telegram , since this platform works through a live chat, which the client can only access if they enter the company's website, and it does not allow integrating CRM platforms. Another important aspect to take into account is that Intercom has excessive costs for small and medium-sized companies.