The ideal length for your product descriptions can vary depending on the complexity of the product, the platform you’re using, and the needs of your target audience. However, as a rule of thumb, it’s best to keep the text engaging while still providing enough information to answer a customer’s main questions.
For simpler products, a short description of 50-100 words may be enough to convey the key features and benefits. For more complex or high-value products, such as tech products, luxury items or specialty dog food like the example above, longer descriptions of up to 200-300 words may be useful.
Do I Need to Use Technical Terms in Product Descriptions?
Using technical terms in product descriptions depends on your target audience. If your product is aimed at a technical audience that will understand and appreciate industry terminology, using terms can be beneficial.
However, if your product is for a general audience, it’s best to limit the armenia telemarketing data technical jargon and explain the features in plain language. It’s always important to make sure your descriptions are understandable to your target customer.
Ece Sanan
Ece Sanan
I am one of the Content Marketing Experts at Popupsmart. When I am not producing content, you can see me trying to nourish myself mentally. When I am not doing growth marketing, I do yoga and spend time with my cats I got involved in the content world in 2013 by getting interested in poetry. At that time, I was amazed at how poems could create different images in everyone's mind. Then, my interest in marketing was sparked by neuromarketing. So I started writing and haven't stopped since. Today, I bring my love for writing and my interest in neuromarketing to my work at Popupsmart, where I focus on creating content that truly connects people.
How Long Should My Product Descriptions Be?
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