Surveys conducted by different companies suggest that the most advantageous time to publish videos on YouTube is the afternoon on weekdays and the beginning of the day on weekends (in the Eastern time zone). Considering the time it takes for the message to be indexed, it is obvious that the optimal time is at night.
It's even more intriguing when you consider that the majority of people use YouTube estonia number data instead of watching TV as is the case. Isn't this a triumph for streaming services?
How to locate the optimal time to publish on YouTube?
How to Find the Optimal Time to Post on YouTube
After you've established the best time to upload your material to YouTube, it's now up to you to identify the exact ideal time slot that fits your channel specifically. So what steps should you take to achieve this?
To pinpoint the ideal time to upload content to YouTube, take a look at the newly updated “When Your Viewers Are on YouTube” report. You can identify the ideal time to maximize engagement with your video by following this step-by-step guide.
Step 1: Access Analytics
To get started, head over to YouTube Studio. On the left side of your channel dashboard, locate the Analytics tab. Selecting it will give you access to detailed information about your page activity.
We want to set our eyes on a distinctive graph, it can be seen in the "Audience" part of the "Analytics" section. There you will see a purple bar graph, which is the point of our attention. The next move should be to evaluate it.
Alternatively, if the graph is not visible under this section, it is likely because your channel has not obtained enough viewer data in the last 4 weeks.
But don't worry, we will look at the methods to identify the perfect time to upload videos to YouTube without using the audience graph in a moment in the article, now let's move on to the remaining steps.
Key takeaways from the studies
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