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SEO Strategies for E-commerce in 2019

Posted: Tue Jan 07, 2025 5:08 am
by sakib30
In e-commerce, developing SEO strategies for e-commerce is essential to achieve good positioning and visibility in search engines. This way, you will be able to convert your customers more easily.

SEO is all about increasing the trust of your website with quality content and techniques that attract more potential customers . And it's clear that ranking at the top is essential for any business to generate revenue. But how do you do it?

Below you will find some basic tips to improve the SEO positioning of your e-commerce. In fact, your strategies should already implement these actions.

Keyword Research : Keyword study.
Optimize the metatitle and description .
Create content optimized for your product and service categories.
Optimize product listings.
Analyze the competition .
Optimize images for SEO and generate video content
Insert structured data ( rich snippets ) and product reviews
Create a blog .
Take care of social networks.
All of these techniques should be implemented in your e-commerce SEO strategy. However, there are still those who find it difficult to do so. Today you will resolve all your doubts.

SEO Strategies for E-commerce in 2019
In order to attract traffic to your website, position yourself and convert customers for your e-commerce, you need to know the SEO strategies for E-commerce that large companies use to grow.

Also, you can't forget that both algorithms and trends change every poland number screening year. So maybe the techniques that worked for you a while ago could have become obsolete. You should keep in mind the changes in the Google search engine that affect the SEO of your e-commerce. Below, you will find the SEO strategies for E-commerce that will help you improve your positioning strategy:

1.- Optimize voice searches

ComScore has indicated that by 2020, 50% of all searches will be done by voice. And that 30% will be done without a screen . Alexa, Siri and Cortana are becoming essential in users' daily lives. In fact, in the daily experience, users interact with search engines from their smartphones. But not only that.
Voice searches have spread to the home. And more and more people are using Amazon Echo and Google Home. Smart speakers have taken center stage to search for users' interests and solve their doubts and problems. But how does this affect SEO strategies for E-commerce?

Voice searches are often asked in the form of questions, rather than keywords . For example, a traditional search would be “buy cheap books ,” while a voice search would be “where can I buy cheap books?” . This increases the complexity of the phrases.

Therefore, you need to rethink the way you optimize your content. It won't be enough to just enter the keyword directly; you also need to structure the content in a way that answers users' questions. To do this, trigger questions such as "what", "where", "how" or "best" will be essential.

Therefore, one of the SEO strategies for E-commerce that you should take into account is the application and adaptation of content to voice searches. SEO for voice searches is increasingly being developed by companies.