Do you see that it works?
Posted: Tue Jan 07, 2025 5:16 am
accordingly. For example, consumers often search for more information on their smartphones after watching a TV commercial. You have their attention now, so keep it. Make sure your information is easily accessible via different devices, such as smartphones and tablets.
It's a matter of time
The same JIC STIR study shows that internet use is growing every year. Logical. Children grow up with the internet, the younger generation teaches their parents how to use the internet and they teach their parents how to use it. It is not without reason that the hype of Ruzzle and Wordfeud is already over among young people and has only now spread to the older generation. This also applies to the use of social media. Young people are looking for something new, while the older generation is more active.
It is a matter of time before all age categories are active on the internet. Just watch the video below by Matt Coady about the course of the internet from 2002 to 2012. A part of the oldest generation no longer starts using it. The number of new users is therefore slowly increasing. The largest increase is mainly in the number of surfing hours. We now have an average of 84 minutes per day with all surfers in the Netherlands. The group of 13 to 34 years old surfs the most with 125 minutes per day. A nice result from the research is that the older age groups also use the internet more hours per day. The group of 35 to 49 years old now surfs kazakhstan phone data an average of 89 minutes per day and 50+ers come to 50 minutes per day. That is an increase of more than 30% compared to the previous year.
These research results confirm what I had already seen in my environment. This proves that your own environment forms a good frame of reference for formulating the right target groups. Look around you, listen to others and think logically. Do you then want to use the internet as a communication channel? Find out where your target groups are on the internet and respond to that. The fragmented target groups and millions of communication channels offer you opportunities. Make a solid mix of different channels. And to make your efforts suitable for all online communication media, why not just opt for responsive design ? Plenty of possibilities!
It's a matter of time
The same JIC STIR study shows that internet use is growing every year. Logical. Children grow up with the internet, the younger generation teaches their parents how to use the internet and they teach their parents how to use it. It is not without reason that the hype of Ruzzle and Wordfeud is already over among young people and has only now spread to the older generation. This also applies to the use of social media. Young people are looking for something new, while the older generation is more active.
It is a matter of time before all age categories are active on the internet. Just watch the video below by Matt Coady about the course of the internet from 2002 to 2012. A part of the oldest generation no longer starts using it. The number of new users is therefore slowly increasing. The largest increase is mainly in the number of surfing hours. We now have an average of 84 minutes per day with all surfers in the Netherlands. The group of 13 to 34 years old surfs the most with 125 minutes per day. A nice result from the research is that the older age groups also use the internet more hours per day. The group of 35 to 49 years old now surfs kazakhstan phone data an average of 89 minutes per day and 50+ers come to 50 minutes per day. That is an increase of more than 30% compared to the previous year.
These research results confirm what I had already seen in my environment. This proves that your own environment forms a good frame of reference for formulating the right target groups. Look around you, listen to others and think logically. Do you then want to use the internet as a communication channel? Find out where your target groups are on the internet and respond to that. The fragmented target groups and millions of communication channels offer you opportunities. Make a solid mix of different channels. And to make your efforts suitable for all online communication media, why not just opt for responsive design ? Plenty of possibilities!