What is Google AdWords Search Funnels?

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Arzina333
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Joined: Wed Dec 04, 2024 4:11 am

What is Google AdWords Search Funnels?

Post by Arzina333 »

Hidden feature within the program is Google AdWords Search Funnels. I have no idea why it is such a well-kept secret. You really have to search a bit to find it. The strange thing is that the data you can find here is perhaps the most valuable data you can get from your account.


In order to use the search funnels in Google AdWords, you must have set up conversions. Measuring conversions using Google AdWords offers you the opportunity to estimate the value of your visit. A conversion can consist of much more than just a sale, lead or registration. For example, think of a contact request, download or 'call me back' function. Google AdWords recognizes two types of conversions:

One-per-click conversions count a conversion for slovenia phone data every click on an AdWords ad that results in a conversion within 30 days. This means that if more than one conversion occurs after a single click on an ad, conversions after that first conversion are not counted.
Many-per-click conversions count all conversions generated within a 30-day period after a click on an AdWords ad. Many-per-click conversions count multiple conversions per click.
When setting up conversions, you don't have to take the above into account, but it gives you insight into the result of a certain conversion afterwards. When you have set up one or more conversions, you can find them under the columns in your account. Here you can choose for the above described one-per-click or many-per-click conversions.

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