I love how Moz tracks a website’s keyword rank a

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6. Hotjar
content marketing analytics tool - hotjar

Best for: Tracking and visualizing sessions on websites with heat maps.

What I Like About Hotjar
Hotjar is an incredible tool for understanding how visitors interact with my website. Here’s why I think it’s worth using:

Heat Maps. I love the heat maps feature — it visually shows me exactly where customers spend their time on the website. I can easily pinpoint the most engaging content and areas that need improvement.
Session Recordings. The real-time videos are a game-changer. Watching how visitors navigate the site gives me deep insights into their behavior and what captures their attention.
Conversion Tracking. It is easy to track conversions and identify patterns in the buyer’s journey. I can quickly see which stages customers might be entering or leaving, allowing me to optimize the journey for better results.
Price
Free
Plus - $39/month
Business - $99/month
Scale - $213/month
All of these prices become a bit lower if azerbaijan phone number material you choose the annual billing option.

7. Moz
content marketing analytics tool - moz

Best for: Measuring your SEO content strategy and determining which keywords you should be using.

What I Like About Moz
Moz is my go-to tool for optimizing SEO content strategy. Here’s what stands out about it:

Keyword Insights. Moz gives me a clear understanding of which keywords are most effective.
Rank Trackingnd visibility over time. It highlights what’s working and what needs improvement — which helps you make informed adjustments.