It would help if you also considered

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As you can see in the example above, the user is shown the exact moment in the video where the answer to the query begins and ends. Providing content like this helps improve your search engine rankings. It also increases your brand awareness.

4. Greater attention to search intent
It's also vital to focus on search intent . Search intent, also known as user intent, refers to the purpose of an internet search. When searching online, people are often looking for a specific answer to a particular issue, question, or problem.

You need to identify several things to get the most out of effective south africa mobile numbers list search intent insights. First, you need to know the most common questions, issues, and problems within your industry. You also need to understand how your target audience prefers to have their questions answered. Is it through written content, video, or infographics?

the different types of search intent:

Informational intent - This is when a person has a specific question or a topic they want to learn more about. They don't have the intention to buy right now, but instead want to learn more about the topic. Look for phrases like "what is" or "how to."
Navigational intent : A person with navigational intent wants to visit a specific website, for example, “Instagram login” or “HubSpot CRM.”
Transactional intent : This is when a person searches with the intention of purchasing something right now. To identify transactional intent, look for searches that include the name of a specific product, for example, “iPhone 13 coupon” or “buy iPhone 13.”
Commercial intent – ​​These people are interested in purchasing soon but are still exploring different options. Examples of queries with this intent are “best new phones 2022” or “best CRM software solutions 2022.”
Targeting these types of search intent helps you build a sales funnel. This is because each intent represents buyers at different stages of the buyer’s journey. Therefore, creating content for all types of search intent will help you drive more traffic to your site. Plus, you can see better rankings when your content fully caters to specific search intents.

5. Focus on mobile usability
Today, people use their phones more than any other device to access the internet. According to a 2020 study by Perficient, around 68% of website visits worldwide come from mobile devices.

Mobile-Friendliness Approach(Image source: perficient.com )