Prepare for CRM implementation
Posted: Thu Jan 30, 2025 5:25 am
What is a CRM (Customer Relationship Management) System? What is a CRM (Customer Relationship Management) System? A CRM (Customer Relationship Management) system is a system for building and strengthening relationships with customers. In order to induce potential customers to make purchases, or induce first-time purchasers to convert to F2 (repeat), it is necessary to continuously follow up with customers. For example, you can use email newsletters and step emails to convey the appeal of your company's products and campaign information.
However, it is not easy to maintain continuous communication bulgaria telegram database with the large number of customers that a company has. In addition, as the spread of the Internet has increased the fluidity and diversity of customer needs, data analysis is also necessary to take an approach that meets customer needs. By introducing a CRM system, online behavior and inquiry history can be linked to customers, and centralized management and visualization can be used to take the optimal approach.
The difference between CRM (Customer Relationship Management) and SFA (Sales Force Automation) systems An " SFA (Sales Force Automation) System " is a system that supports sales activities. CRM is a tool specialized for customer management, so its purpose and functions are different. It is common to use customer information collected and analyzed by CRM to streamline sales activities with SFA. Using the above customer information, you can send emails or create sales lists to carry out sales activities.
However, it is not easy to maintain continuous communication bulgaria telegram database with the large number of customers that a company has. In addition, as the spread of the Internet has increased the fluidity and diversity of customer needs, data analysis is also necessary to take an approach that meets customer needs. By introducing a CRM system, online behavior and inquiry history can be linked to customers, and centralized management and visualization can be used to take the optimal approach.
The difference between CRM (Customer Relationship Management) and SFA (Sales Force Automation) systems An " SFA (Sales Force Automation) System " is a system that supports sales activities. CRM is a tool specialized for customer management, so its purpose and functions are different. It is common to use customer information collected and analyzed by CRM to streamline sales activities with SFA. Using the above customer information, you can send emails or create sales lists to carry out sales activities.