More Online Marketing Reading to Start ASAP
Posted: Sat Feb 01, 2025 3:30 am
These that I have just listed are books that I have already read and that have played a major role in my training. By reading these manuals, you will be able to learn many aspects of Web Marketing.
All this knowledge will be a necessary basis for the development of advantages of truemoney database functional and effective advertising campaigns.
Since the web is a world in constant evolution, we cannot have the luxury of "sleeping on our laurels". It is important to continuously update ourselves , to delve into the study of disciplines to follow the changes.
In this sense, I want to recommend two other books that I have not yet read but that will soon become part of my private library. Texts from which, I am sure, there is much to learn.
Scripta volant, by Paolo Iabichino
Books to read to learn web marketing: Scripta Volant, Iabichino
A text that seems particularly suitable for copywriters who, like me, struggle every day to find the ideal style to communicate with different types of audiences. Paolo Iabichino proposes a sort of "new dictionary" of digital communication , placing the emphasis on new media and the new needs of people who navigate online. The index in fact develops in chapters that go from A to Z, examining in depth some of the most important concepts of modern communication: Listening, Big Data, Contents, Disruption, Experience, Facebook, Journalism, Habitat, Influencer, Live!, Millennial, Nudging, Oblivion, Promise, So?, Reputation, Stories, Tension, Uniqueness, Viral, ZMOT . If you want to convert more with your site or e-commerce, in fact, it is essential to understand what consumers expect to find and the experiences they want to live.
All this knowledge will be a necessary basis for the development of advantages of truemoney database functional and effective advertising campaigns.
Since the web is a world in constant evolution, we cannot have the luxury of "sleeping on our laurels". It is important to continuously update ourselves , to delve into the study of disciplines to follow the changes.
In this sense, I want to recommend two other books that I have not yet read but that will soon become part of my private library. Texts from which, I am sure, there is much to learn.
Scripta volant, by Paolo Iabichino
Books to read to learn web marketing: Scripta Volant, Iabichino
A text that seems particularly suitable for copywriters who, like me, struggle every day to find the ideal style to communicate with different types of audiences. Paolo Iabichino proposes a sort of "new dictionary" of digital communication , placing the emphasis on new media and the new needs of people who navigate online. The index in fact develops in chapters that go from A to Z, examining in depth some of the most important concepts of modern communication: Listening, Big Data, Contents, Disruption, Experience, Facebook, Journalism, Habitat, Influencer, Live!, Millennial, Nudging, Oblivion, Promise, So?, Reputation, Stories, Tension, Uniqueness, Viral, ZMOT . If you want to convert more with your site or e-commerce, in fact, it is essential to understand what consumers expect to find and the experiences they want to live.