In third place we find another extension for Google Chrome, SeeRobots , which will help us quickly see the indexing and crawling status of a specific URL.
If the icon is completely green, it means that the website has all index, follow . If it appears all in red, it is noindex, nofollow (so it cannot be indexed by Google). If only half of it appears in red, there will be an element that is noindex or nofollow.
Remember that if we want a URL to rank in Google it must appear all in green (index, follow) and in no case noindex , since that will prevent it from appearing in the search engine.
PageSpeed Insights
PageSpeed Insights
Speed can be a major advantage if comoros email list Google sees two websites as being very similar in quality. It can make all the difference and your website, if it is fast, will rank first.
Businesses that are already established have a clear advantage.
They have all the information and knowledge they need to make decisions, predict their next moves, imagine how the market may evolve in the future and detect threats.
And yet, 90% of Fortune 500 companies use competitive intelligence .
Chance?
Table of Contents [ Hide ]
2 Step 1. Identify the Competition
3 Step 2. Research their Organic Strategies
4 Step 3. Analyze your Paid Advertising
5 Step 4. Check out social media too
6 Key
Monitoring and analyzing your competition is nothing new. Businesses have always done it and for very clear reasons:
Helps you make better decisions .
Detect new opportunities.
Helps predict your competitors' next moves .
It points out problems that can be solved quickly and other types of opportunities.
Here is a brief guide to help you gather valuable information about your competitors' online marketing strategies .
Step 1. Identify the Competition
One of the biggest pitfalls of competitive research is analyzing the wrong companies. It often happens that the businesses you consider as competitors are not the ones you compete with online.
Therefore, you should start by identifying your real competition before continuing with your research. You can do this in many ways:
Google Adwords Auction Data Tool – While not perfect, Auction Data can show you your various paid search competitors and even information that indicates how you stack up against them.
SEMrush Competitor Report – This tool can show you a list of domains that are competing with you for the same search space.