If your website name doesn't appear in the results when you type it into the search engine, keep reading to learn everything we're going to tell you about indexing and how it's achieved . In this article, we'll focus on indexing in Google , as it's the most important search engine today, and the most used. If Google doesn't index your website, no matter how well designed it is, we have bad news: your website is practically invisible. It won't appear in any search queries and it won't receive any traffic.
There are countless pages on the Internet, so Google must catalogue all the turkey phone number list information in order to offer users the best possible results that satisfy their needs in the shortest time possible.
For those of you who are not clear on what the term indexing means, let's start at the beginning:
Definition of indexing
The term Indexing comes from the English word index, which means index in Spanish.
Indexing is the process by which search engines add a web page to their index for display in search results.
Indexing therefore consists of organizing data in search engines according to the layout of each web page.
definition of indexing
According to the definition of indexing in Wikipedia , this term refers to various methods for including the content of a website in the Internet index.
The term indexing includes those specific actions that can be performed within a website aimed at having search engines identify the pages of said website and categorize them in their results lists. When the pages have been indexed by search engine bots, they are offered to users based on their search intentions.
Again, if a website is not indexed by a search engine, users will never be able to find it unless they know and enter the exact URL they want to access.
IMPORTANT: The term indexing should not be confused with search engine positioning , as they are two completely different concepts. To give an example and clarify any existing doubts, we could say that indexing a website would be submitting it to participate in a race; and positioning it well in search engines or obtaining the best results in Google would be winning the race.
indexing and positioning
The terms are related because a website cannot win a race without showing up.
Indexing. How it works
In this section we want to answer the following question: How does Google recognize new websites and add them to its index?
The indexing process is divided into three stages:
Stage 1: Crowling / Tracking
To discover new web pages, Google crawls the web to find them and then add them to its index (next stage). The term crawl refers to the action of following hyperlinks on the web to discover new content.
Google has a crawler software called Googlebot that crawls the web looking for new pages or updates to existing pages in its index.
Googlebots are robots that Google uses to visit different websites. They crawl the content and add what they find to Google's database. In other words, Googlebot is search software that Google sends to gather information and that moves from website to website through links .
Stage 2: Indexing
After crawling, indexing takes place (indexing means storing all web pages in a database).
Once it discovers new pages or updates, Google interprets their content, classifies it, and adds it to its index, i.e. indexes it.
indexing which is
Google applies its algorithms to the available data and measures the frequency of different factors under different conditions. The index includes:
URLs
All content (including text, images or videos)
In principle, everything that is within the HTML code of the URL is included.
Googlebot begins crawling a page that it has already indexed. The crawl starts with existing lists of web addresses from previous crawls and with sitemaps provided by website owners. As Googlebots visit these websites, they use links on those websites to discover other pages. From the links, they learn about new pages on the same site. The Googlebot then crawls the new page, indexing all the content it finds, and so on. Googlebots pay special attention to new sites, changes to existing sites, and links.
Stage 3: Publication and positioning
The last phase of this process takes place when a user performs a search and Google, using its algorithms, identifies among all the data in its index which is the most relevant response to the user's search.
When a user performs a search on Google, they are asking Google to show them all the relevant pages within its index that are related to their search. As we mentioned earlier, there are millions of pages on the Internet today, and thousands of pages that could be related to the user's search. Therefore, Google ranks the pages so that the user sees the most relevant results first.
The importance of indexing the pages of a website
Much of the traffic a website generates comes from Google results.
Getting your website to appear in Google results is almost essential to getting traffic.
When you successfully index your site, you will increase traffic to your website. Additionally, when you publish new content, it will be discovered by Google more quickly.
If, on the other hand, you have not managed to index your website correctly in Google, it will not appear in the search results.
It is also possible that your website has not been fully indexed by Google, which could have consequences such as Google offering results for the main page or home page of your website, but not showing all the results related to other pages within the website.
To resolve these issues, you will need to tell Google that its Googlebot should revisit and index a website.
Next we will proceed to see the most important ways to get your website indexed in Google.
How to index a website in Google
In this section we present the most important steps you must follow to correctly index a web page in Google . Let's start from the beginning:
Google Search Console Settings
Using Google Search Console to know the indexing status of your website pages is essential. Google Search Console is also a free tool from Google, so there is no excuse not to use it!
Google Search Console can display configuration errors and web analytics data that will help you identify optimizations to be performed on your site prior to indexing, which is why we have selected to configure it before any other subsequent steps.
Creating a sitemap
A sitemap is a map of a website that shows information about its pages, content, and their relationships.
A sitemap is your own indexing index to tell Googlebot exactly what you want it to index on your page. The file contains your website's URLs arranged hierarchically, making it easier for the bot to crawl and index them.
