There are many people who think that a landing page is the same as a web page and, although there are certain similarities or links, there are several minimal differences that separate one from the other.
Although a website can also have the purpose of converting, the landing page is exclusively for this and does not focus on anything else. Thus, it differs from the web page in that its approach is more concrete.
TABLE OF CONTENTS
What exactly are landing pages?
Discovering Convertible Landing Pages
Types of conversions
Why is it important to have a landing page?
Types of landing pages
Steps to create a landing page
Can effectiveness mozambique email list be measured?
Mistakes when using a landing page
1.- Downplaying the texts
2.- Include distractions
3.- Include many resources
4.- Complex forms
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What exactly are landing pages?
A landing page, commonly known as a landing page , is a space within a website intended to convert visitors into leads. It is usually a fairly simple website with basic registration information , which usually takes the form of a form.
The thing about a landing page is that, as the name suggests, it allows interested users to somehow reach there to fulfill a purpose. This is a great step towards multiplying sales.
What does this mean? No matter how many resources are invested in ADS, social media or SEO positioning, marketing is functional when leads are captured and, finally, conversion is achieved to generate a purchase. And all of this is linked to the landing page concept.
Discovering Convertible Landing Pages
Conversion is the main axis of a functional landing page: If it is not converting, it simply does not work. In this sense, it must be very clear what a conversion is.
Many times when we think of conversion, we mistakenly associate it with sales, and this is not necessarily the case. A conversion is a user action that generates measurable and quantifiable value for your business.
In other words, the idea is to turn that person who has reached your website into a business opportunity. But it is not a sale, it is a preliminary step.
