Case Analysis 3. Direct Marketing
Posted: Thu Dec 05, 2024 8:48 am
Analyzing the case of Todostartups we can see the opposite, we can see a pressing penalty between October and December 2013. We all remember that after the summer in September we had 2 updates to the Panda and Penguin algorithm, so these updates seem to be the ones that have penalized the Entrepreneurs Blog.
keywords allstartups
In the previous image we can see how the Todostartups Blog loses 50% of its visibility in the Google search engine, going from 1,421 keywords to 767 that it currently has.
We could say that these 2 updates were a challenge for this good Blog of entrepreneurs
Conclusions on why Todostartups has been penalized
1.- Most of the content of their articles is short and barely exceeds 300 or 400 words, so it is logical to think that Google Panda 3.0 has been one of the mechanisms of punishment for the Entrepreneurs Blog.
2.- On many occasions we can find promotional links within the content of the text that do not provide any value. This error is what Google is penalizing the most with Guest Blogging since it calls it an artificial way of getting links and it is absolutely right.
In this second case, you are being egypt email list punished by Google Penguin as it is considered a spam technique.
keywords direct marketing
keywords direct marketing
When analyzing the keywords, we only see a 10% loss of keywords, so the latest changes to the algorithm have not had a significant negative impact.
direct marketing traffic
Analyzing the origin of the traffic, we can see a fairly natural bar graph, with the Google search engine being the most important source, with just over half of the total visitor traffic.
direct marketing traffic.
keywords allstartups
In the previous image we can see how the Todostartups Blog loses 50% of its visibility in the Google search engine, going from 1,421 keywords to 767 that it currently has.
We could say that these 2 updates were a challenge for this good Blog of entrepreneurs
Conclusions on why Todostartups has been penalized
1.- Most of the content of their articles is short and barely exceeds 300 or 400 words, so it is logical to think that Google Panda 3.0 has been one of the mechanisms of punishment for the Entrepreneurs Blog.
2.- On many occasions we can find promotional links within the content of the text that do not provide any value. This error is what Google is penalizing the most with Guest Blogging since it calls it an artificial way of getting links and it is absolutely right.
In this second case, you are being egypt email list punished by Google Penguin as it is considered a spam technique.
keywords direct marketing
keywords direct marketing
When analyzing the keywords, we only see a 10% loss of keywords, so the latest changes to the algorithm have not had a significant negative impact.
direct marketing traffic
Analyzing the origin of the traffic, we can see a fairly natural bar graph, with the Google search engine being the most important source, with just over half of the total visitor traffic.
direct marketing traffic.