CEO and Project Manager
May 25, 2021
If you have reached this post, you probably want to know everything you can before investing in a booking engine for your tourist accommodation. From Asiri marketing , we want to tell you something that is essential during this process, and it has to do with all those factors that are often overlooked, but which in the end are decisive in choosing a booking engine that meets your expectations.
Because, ultimately, not all booking engines are the same, but not all properties have the same requirements either. So, with this premise clear, you will understand the importance of analyzing all the variables that can influence this decision.
What should you consider before choosing the right booking engine?
Before making any decision, it is List of Italy Consumer Email important that the potential provider can talk to you about the factors that will help you determine whether the booking engine they offer is right for you or not.
Therefore, it is pertinent that you take into consideration:
What is the conversion rate of booking engines in your market segment?
When you clarify this uncertainty with your provider, you will be able to better analyze and evaluate ROI.
On average, what is the page loading speed of the booking engine they are offering you.
This is of utmost importance, because it is a fact that 1 in 4 people abandon a website when it takes more than three seconds to load. Furthermore, this figure is even higher when accessing a page from a mobile device.
What is relevant is that the public will be willing to stay longer than necessary on a site that takes a long time to load.
You should check that the booking engine is optimized for use on mobile devices.
More and more travelers are making their reservations through mobile devices every day, and this trend is on the rise.
It is therefore vitally important that you can ensure that the booking experience is as convenient and secure as it is when done from a desktop computer.
You should check what kind of additional features the booking engine can offer you.
Technical support, and the fact that it can be available 24/7, is essential because not having good support can cause you great losses.
Personalized offers, which allow you to increase conversion rates.
Fast and intuitive booking process. If you have managed to get a user to your website, what you should do is make the entire booking process as easy as possible for them. We are talking about making it possible for them to complete it in a maximum of four steps, and that, in addition, these steps do not generate doubts that make them abandon the process without completing it.
Reservation, payment and cancellation methods and conditions that, of course, adapt to your sales strategy and all the conditions of each of your rates.
