SEO vs. Reality: 13 Inexorable Facts You Need to Know

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SEO, or search engine optimization, is still a core part of internet marketing, despite artificial intelligence. It has just changed almost beyond recognition over time, and if you want to stay "in" and not fall behind, you will have to adapt to these changes, understand new technologies, and expand your portfolio of skills.

In this article, you will learn 13 harsh truths cash app data about modern SEO, revealing the bare reality that every SEO marketer should respect if they want to stay at the top of their field.

The following lines are intended to make you reconsider your current approach to SEO and think about the strategies you use that may no longer work as well as they used to.

1. In-content SEO is no longer enough
Traditional SEO tactics at the website and content level (keyword optimization, link building, page speed) will no longer have a major impact on success. In the current environment, SEO has three levels, namely:

content level,
content creator level,
website publisher level.
This means that you will continue to fine-tune traditional SEO strategies in content, but you will be making a big mistake if you do not also work on improving the other levels. Now more than ever, search engines care about who is behind the content. They assess their experience, expertise, authority and trustworthiness (EEAT).