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MWC 2017: SMS increasingly the focus

Posted: Tue Apr 29, 2025 9:15 am
by nusaibatara
Well, maybe because we shouldn't pay so much attention to sensational headlines ( exploiting outdated technologies ) and should focus on our cell phones. It's true that we probably don't send more than one or two text messages a month to communicate with our friends, but how many do we receive from companies we're customers of?

The bank sends us an SMS when our paycheck is deposited, when a charge is made to our card, or to send us a code to authorize the transaction we're making online. WhatsApp sends us an SMS to verify that our number is really ours. Google, while offering alternative systems for double verification, still considers SMS the basic option, and it will always work.

Opticians notify us to pick up the glasses we ordered; the garage when our car has been repaired; the online store when it has shipped our order; and our favorite store when they have a special offer for us. Want more examples? Check your inbox for the latest SMS messages you've received. SMS is a channel whose use by companies not only continues to grow, but is increasing year after year.

Well, maybe you haven't given your cayman islands phone number data mobile phone number to any company, you're not receiving any communications, and you're skeptical. I can give you another fact. Last summer, the Swedish SMS company CLX Telecom bought the American company mBlox for $117 million. And this February, the American SMS company Twilio bought the Swedish company Beepsend (they haven't disclosed the price). In Spain, there's also a lot of interest in SMS companies: a few weeks ago, the Norwegian company Link Mobility announced the acquisition of the Spanish companies Didimo-JetTelecom for €8.9 million and GMS (Global Messaging Solutions) for €9.4 million.

Finally, in addition to Altiria, SMS companies from many other countries are represented at MWC, such as Germany (SAP Mobile, Tyntec), Costa Rica (Codesi), Colombia (Satelco), USA (Twilio), Egypt (Cequens), Greece (AMD Telecom, Apifon), Hong Kong (Mobiweb), India (Route Mobile, ACL Mobile), Morocco (Dial Technologies), Mexico (Quibas), Norway (Link Mobility), Netherlands (CM Telecom, Message Bird), United Kingdom (Infobip), Sweden (CLX) or Switzerland (NTH Mobile).

Are we all wrong? Or should you be the one who shouldn't wait any longer to start using SMS to communicate with your customers?