9 Free Google Tools for SEO Experts

[nusaibatara]

⏲ ​​Reading time: 10 minutes
If you're interested in search engine optimization, don't waste time and don't let your competitors leave you behind. Instead, be proactive, choose the best tools, monitor your progress, and stay up-to-date with SEO news. Sometimes, some of the best SEO tools are free.



I've already introduced you to various tools you can use to strengthen your online presence, reach a wider audience, and increase your revenue. For example, my post on how to succeed with SEO in a world dominated by artificial intelligence was a huge success.



This time, I'm going to review X of the best Google tools for SEO experts. Please note that the most popular tools will not be mentioned. So, you won't find the Keyword Planner Tool, Google Analytics, or Google Search Console.

I prefer to share tools that you may not be using that could have a huge impact on your SEO.

Here we go!

1. Google Mobile-Friendly Test
Did you know that around 60% of searches are now conducted from a mobile device? Ten years ago, this would have been hard to believe. However, it's true. And that's not likely to change.

It's important to understand the impact this can have on search results. Google wants your website to be responsive , so this isn't something you should take lightly. Fortunately, the search engine giant is doing its part to make your life a little easier. With the Google Mobile-Friendly Test, it only takes a few seconds to determine whether your website is mobile-friendly or not .

After entering your URL and clicking "Test URL", you should get something that looks like this:


As you can see, there's no guesswork with this free tool. Your website is either mobile-friendly or it isn't, and this will impact search results.

If your benin phone number data website fails this test, don't waste another day making the necessary changes. Adapting your website to mobile format could do wonders for your search engine rankings, as well as the amount of organic traffic you generate.



2. Google My Business
Local SEO is important. But no matter your business or industry, if you want to get noticed online, you'll need a solid strategy focused on search engine optimization .

Most often, it starts with Google My Business and a Google My Business listing , which allows you to provide your potential customers with more information about your business, including opening hours, address, and contact information. This tool is simple and free.

According to this statistic shared by Social Media Today , 50% of local mobile searches lead the visitor to visit the location within the day.

Creating a Google My Business listing doesn't guarantee an increase in online and offline visitors, but it definitely gets you moving in the right direction.

Here's an example of how a card appears on the web: