Cold Calling/Telemarketing: Highly targeted cold calls to identified decision-makers, focusing on understanding their needs, qualifying their interest, and setting up meetings or property tours. Often outsourced to specialized B2B cold calling firms.
Direct Mail: For high-value properties or specific target lists, personalized direct mail campaigns can cut through digital noise.
Account-Based Marketing (ABM): A highly focused strategy where marketing and sales efforts are concentrated on a defined set of target accounts, treating each account as a market of one.
Industry Events & Conferences: Attending australia phone number list and sponsoring CRE conferences, trade shows, and local business association meetings.
Professional Networks: Building relationships with commercial lenders, lawyers, accountants, business consultants, interior designers, and contractors who can provide referrals.
Brokerage Networks: Leveraging internal and external broker networks for co-brokering deals and referrals.
II. B2C Commercial Real Estate Lead Generation Services
While "commercial real estate" primarily implies B2B, there are B2C scenarios where individual consumers might be potential leads for commercial properties. This often includes:
Individual Investors: High-net-worth individuals looking to invest in small commercial properties (e.g., a single retail unit, a small office condo, or a multi-family building they intend to manage).
Networking & Referrals:
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