Scripting Smart Responses
Posted: Tue Jun 17, 2025 10:39 am
“Now Is Not a Good Time”
Timing objections can be addressed by exploring the prospect’s priorities and challenges. Telemarketers can emphasize the potential consequences of delaying the decision and highlight how the product can address current pain points. Offering flexible solutions or incentives for acting now can also help overcome this objection.
“I Need to Think About It”
When a prospect needs more time to decide, telemarketers should ask what specific concerns or questions are causing hesitation. By addressing these concerns directly and providing additional information or reassurance, telemarketers can help the prospect move closer to a decision. Setting a specific follow-up date can also keep the momentum going.
“I’ve Seen Bad Reviews About Your Company”
Concerns about reputation can be addressed by providing positive email data testimonials, case studies, and evidence of customer satisfaction. Telemarketers should acknowledge the prospect’s concerns and offer to connect them with satisfied customers or provide additional information to build credibility and trust.
Having a flexible script for common objections can help telemarketers respond confidently and effectively. Scripts should be adaptable and focused on addressing the specific concerns of the prospect. For example, using the “Feel, Felt, Found” method allows telemarketers to empathize with the prospect, share a similar experience, and explain how others have found value in the product. This approach makes the conversation more relatable and persuasive.
Timing objections can be addressed by exploring the prospect’s priorities and challenges. Telemarketers can emphasize the potential consequences of delaying the decision and highlight how the product can address current pain points. Offering flexible solutions or incentives for acting now can also help overcome this objection.
“I Need to Think About It”
When a prospect needs more time to decide, telemarketers should ask what specific concerns or questions are causing hesitation. By addressing these concerns directly and providing additional information or reassurance, telemarketers can help the prospect move closer to a decision. Setting a specific follow-up date can also keep the momentum going.
“I’ve Seen Bad Reviews About Your Company”
Concerns about reputation can be addressed by providing positive email data testimonials, case studies, and evidence of customer satisfaction. Telemarketers should acknowledge the prospect’s concerns and offer to connect them with satisfied customers or provide additional information to build credibility and trust.
Having a flexible script for common objections can help telemarketers respond confidently and effectively. Scripts should be adaptable and focused on addressing the specific concerns of the prospect. For example, using the “Feel, Felt, Found” method allows telemarketers to empathize with the prospect, share a similar experience, and explain how others have found value in the product. This approach makes the conversation more relatable and persuasive.