Instagram for Hotels. 10 Examples of Accommodations on Instagram
Posted: Sat Dec 07, 2024 7:51 am
Andres Romero
CEO and Project Manager
December 4, 2018
Instagram continues to establish itself as one of the most powerful image-based social networks on the market . Since its purchase by Facebook, this social network for audiovisual content has become the photo album of millions of users, the messaging tool for many users and a repository of global content updated in real time. An ideal “playing field” within the dreaming phase of the travel process proposed by the Google company or an inbound marketing strategy .
With over 1 billion monthly active users , Instagram has become one of the most powerful digital content players on the market. After its acquisition by Facebook, and reinforced list of lithuania consumer email by such striking advances as the Instagram Stories section, real-time video and even the integration of Facebook Ads into the platform , Instagram continues to grow both in users and features.
The relationship between this social network and tourism and knowledge of destinations, through audiovisual content, is more than attractive and makes Instagram, together with its content and user base, a reference to take into account for the online visibility of many accommodations.
If we associate this content with the traveler's purchasing cycle proposed by Google, we can identify how the impact of the type of Instagram content has a representative weight in the inspiration or dreaming phase .
At this stage, the emphasis is on interest in the destination and is focused primarily on recommendations from friends or on information that is easy to consume and has a strong impact, such as that generated by Instagram. A perfect breeding ground for starting the processes of attracting travelers.
CEO and Project Manager
December 4, 2018
Instagram continues to establish itself as one of the most powerful image-based social networks on the market . Since its purchase by Facebook, this social network for audiovisual content has become the photo album of millions of users, the messaging tool for many users and a repository of global content updated in real time. An ideal “playing field” within the dreaming phase of the travel process proposed by the Google company or an inbound marketing strategy .
With over 1 billion monthly active users , Instagram has become one of the most powerful digital content players on the market. After its acquisition by Facebook, and reinforced list of lithuania consumer email by such striking advances as the Instagram Stories section, real-time video and even the integration of Facebook Ads into the platform , Instagram continues to grow both in users and features.
The relationship between this social network and tourism and knowledge of destinations, through audiovisual content, is more than attractive and makes Instagram, together with its content and user base, a reference to take into account for the online visibility of many accommodations.
If we associate this content with the traveler's purchasing cycle proposed by Google, we can identify how the impact of the type of Instagram content has a representative weight in the inspiration or dreaming phase .
At this stage, the emphasis is on interest in the destination and is focused primarily on recommendations from friends or on information that is easy to consume and has a strong impact, such as that generated by Instagram. A perfect breeding ground for starting the processes of attracting travelers.