Online shopping is a huge boon for Black Friday sales. However, customers often add items to their online shopping carts and leave the online store without making a purchase.
This Black Friday, reduce cart abandonment and drive sales. Retarget these customers with abandoned cart emails.
Email automation software allows you to automate abandoned cart email campaigns, saving you valuable time and effort. Try Brevo for free to start sending abandoned cart notifications and other automated emails.
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10. Entice customers with a loyalty program
Turn your Black Friday shoppers into loyal customers. Launch a loyalty list of bahrain cell phone numbers program (punch cards, referral incentives) to keep their business year-round.
Offer exclusive discounts and free gifts for every dollar they spend. This will encourage them to keep shopping. A loyalty program will also help you engage customers even after the holiday sales end.
Loyalty programs go beyond discounts. They allow you to create a deeper, more personalized bond with your customers. They’re also a great Black Friday idea for small businesses.
Many customers take advantage of Black Friday savings to start shopping for holiday presents. Entice them in your Black Friday marketing campaigns with a special gift guide.
Showcase your most popular products and biggest markdowns. Black Friday gift guides are a great way to make your offers shine.
This Black Friday email from TeePublic is the perfect example:
A colorful Black Friday marketing campaign shows an orange banner with a countdown for the deal. There is a girl holding a tshirt with the words "35% off" printed next to the shirt.
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12. Run last-chance or extended Black Friday deals
The long Black Friday weekend doesn’t have to end with Cyber Monday sales. Don’t forget to appeal to latecomers in your Black Friday marketing campaigns.
Create a sense of urgency with last-chance discounts. Delight your customers with extended Black Friday sales.
