If you use Google Ads, you may have seen the cost per click for general keywords in your industry. They are not the cheapest, and this significantly affects the cost of the campaign. What's more, it does not necessarily translate into results.
Phrases with general meaning do not always bring high conversions. This is due to the fact that they do not specify precise customer needs. Long-tail phrases, on the other hand, are better suited to users, and therefore reach converting customers more effectively. At the same time, their cost per click is lower.
Long tail SEO: How to search for long tail phrases?
You have at least a few ways to find keywords mexico telemarketing that interest you. Keyword analysis tools available on the market will help you with this. Some of them are free, while others are paid. A definite advantage of using this type of tool in website positioning and optimizing previous activities.
Apps help you find answers to questions:
What does the competition look like in search results?
How many people enter a specific keyword phrase?
How much does it cost to set up an ad for a selected phrase?
What are additional and related keywords?
The tools can be used to analyze the competition, but also to optimize activities as part of an SEO strategy.
Useful tools for finding long-tail phrases
SEO specialists have their favorite tools to help them achieve their goals. The most popular include:
Google Keyword Planner – provides free keyword analysis. The tool is available to those who have a Google account and access to an active Google Ads advertising account.
Ubersuggest – a free app that works well for basic long-tail keyword analysis. The free version has a query limit that disappears when you use the paid service.
Answer The Public – This is also a free tool that uses Google suggestions and then presents them in a graphical chart. It contains all the long-tail phrases that are in the Google search engine database.
There are also paid tools available on the market for analyzing long-tail keywords. Senuto and Ahrefs are good for this task.
