Avoid distractions
Posted: Wed Dec 11, 2024 9:58 am
One of the biggest mistakes on landing pages is clutter. Unlike other pages on your ecommerce website, a landing page should have one goal—whether it’s getting a sale or capturing an email address. Anything that distracts from that goal can hurt your conversions.
Here’s how to keep your landing page focused:
Remove unnecessary navigation: Consider nepal phone number list removing your main site navigation and footer. You don’t want visitors clicking off the page before they convert.
Limit external links: Every link on the page is a potential exit point. Only include essential links that support the page’s goal, such as a FAQ or privacy policy if necessary.
Reduce text: While it’s important to convey the value of your offer, too much text can overwhelm visitors. Use short paragraphs, bullet points, and clear headings to make the content easy to digest.
Prioritize visuals: Use images or videos that support your message, but avoid adding too many. The page should be visually appealing but not distracting.
Pro tip: Use whitespace effectively. Giving your CTA, headline, and images breathing room helps draw attention to what’s important and creates a cleaner, more focused layout.
Here’s how to keep your landing page focused:
Remove unnecessary navigation: Consider nepal phone number list removing your main site navigation and footer. You don’t want visitors clicking off the page before they convert.
Limit external links: Every link on the page is a potential exit point. Only include essential links that support the page’s goal, such as a FAQ or privacy policy if necessary.
Reduce text: While it’s important to convey the value of your offer, too much text can overwhelm visitors. Use short paragraphs, bullet points, and clear headings to make the content easy to digest.
Prioritize visuals: Use images or videos that support your message, but avoid adding too many. The page should be visually appealing but not distracting.
Pro tip: Use whitespace effectively. Giving your CTA, headline, and images breathing room helps draw attention to what’s important and creates a cleaner, more focused layout.