Build your newsletter list
Posted: Wed Dec 11, 2024 10:04 am
Blogs aren’t just for sharing information—they’re also a great opportunity to grow your email list.
Readers who enjoy your content may want to hear more from you, and email is one of the best ways to nurture relationships with potential customers.
Here’s how to build your list:
Use popups and slide-ins: Strategically portugal phone number list place popups or slide-ins that encourage readers to sign up for your newsletter. Make sure the timing is right—popping up the second someone lands on your blog is intrusive. Instead, use time-based or scroll-based triggers.
Offer an incentive: Give readers a reason to subscribe. Offer exclusive content like downloadable guides, discounts, or early access to sales in exchange for their email.
Embed sign-up forms: Place email sign-up forms at the end of each blog post or in your blog’s sidebar. If someone has read through an entire post, they’re likely interested in hearing more from you.
The Turmeric Co., for example, used a recipe book to convert blog visitors into email subscribers:
A list-building popup from The Turmeric Co.
Pro tip: Personalize your calls to action. Instead of “Sign up for our newsletter,” use language like “Get expert tips delivered straight to your inbox” or “Be the first to know about our new arrivals and sales.”
Readers who enjoy your content may want to hear more from you, and email is one of the best ways to nurture relationships with potential customers.
Here’s how to build your list:
Use popups and slide-ins: Strategically portugal phone number list place popups or slide-ins that encourage readers to sign up for your newsletter. Make sure the timing is right—popping up the second someone lands on your blog is intrusive. Instead, use time-based or scroll-based triggers.
Offer an incentive: Give readers a reason to subscribe. Offer exclusive content like downloadable guides, discounts, or early access to sales in exchange for their email.
Embed sign-up forms: Place email sign-up forms at the end of each blog post or in your blog’s sidebar. If someone has read through an entire post, they’re likely interested in hearing more from you.
The Turmeric Co., for example, used a recipe book to convert blog visitors into email subscribers:
A list-building popup from The Turmeric Co.
Pro tip: Personalize your calls to action. Instead of “Sign up for our newsletter,” use language like “Get expert tips delivered straight to your inbox” or “Be the first to know about our new arrivals and sales.”