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6 real-world examples of successful gamification marketing campaigns

Posted: Wed Dec 11, 2024 10:43 am
by sheikh123456
Now let’s take a look at some real-world gamification examples that will help to inspire your own and increase customer loyalty!

1. London Lash’s scratchcard
Gamification example from London Lash
London Lash implemented a scratchcard popup as part of their gamification strategy.

Customers visiting their website were list of malta cell phone numbers presented with a virtual scratchcard, enticing them to reveal hidden discounts or special offers.

This provided a fun experience for new customers while also helping them save money on their first purchase.

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2. MotionGrey’s spin the wheel
Gamification example from MotionGrey
Another great example of a successful gamification campaign is MotionGrey’s lucky wheel popup.

Users were invited to spin a virtual wheel for a chance to win discounts, free shipping, or exclusive prizes.

This marketing campaign helped to increase engagement on their website while also growing their email subscriber list.