Twitter The 8 best brand tweets of all time
Posted: Thu Dec 12, 2024 8:57 am
A well-written tweet posted at the perfect time can set off an internet storm , be retweeted many times and generate conversation for days.
Let's take a look at the best brand tweets of all time and analyze exactly what made them so great.
While many brands try to generate engagement through promotions, exclusive news and other offers, many of the most popular and memorable messages have the small peculiarity of having been made by the brand or a person from the company.
These are usually related to humor, geeky events or popular culture. Although it may seem that a funny message doesn't have to be valuable, in reality, these are a way to demonstrate your brand's personality and increase the number of people who follow you.
Related article : Why you should view Twitter as an advertising opportunity.
The best tweets of all time
1# Mars Curiosity (NASA)
A Twitter account where images sent by a rover from another planet are posted is a great idea.
NASA decided that instead of tweeting boring suriname b2b leads scientific information it was learning from the mission, it would be more fun to create a microblogging account where the Curiosity Rover would write in the first person: @MarsCuriosity .
The posts contained references to current events and selfies taken on Mars, which helped develop and create the rover's personality. The account became massively popular and currently has more than 2.6 million followers.
The 8 Best Brand Tweets of All Time - Curiosity Rover
2# Oreo
This is perhaps the most successful tweet ever used as a springboard for a sporting event.
During the 2013 Super Bowl, a technical problem caused a blackout that left the entire stadium in darkness for 35 minutes.
During this completely improvised moment, someone from the Oreo company launched a simple, funny and effective tweet on Twitter.
The message quickly went viral and Oreo avoided having to pay millions of dollars to run a Super Bowl halftime ad.
Let's take a look at the best brand tweets of all time and analyze exactly what made them so great.
While many brands try to generate engagement through promotions, exclusive news and other offers, many of the most popular and memorable messages have the small peculiarity of having been made by the brand or a person from the company.
These are usually related to humor, geeky events or popular culture. Although it may seem that a funny message doesn't have to be valuable, in reality, these are a way to demonstrate your brand's personality and increase the number of people who follow you.
Related article : Why you should view Twitter as an advertising opportunity.
The best tweets of all time
1# Mars Curiosity (NASA)
A Twitter account where images sent by a rover from another planet are posted is a great idea.
NASA decided that instead of tweeting boring suriname b2b leads scientific information it was learning from the mission, it would be more fun to create a microblogging account where the Curiosity Rover would write in the first person: @MarsCuriosity .
The posts contained references to current events and selfies taken on Mars, which helped develop and create the rover's personality. The account became massively popular and currently has more than 2.6 million followers.
The 8 Best Brand Tweets of All Time - Curiosity Rover
2# Oreo
This is perhaps the most successful tweet ever used as a springboard for a sporting event.
During the 2013 Super Bowl, a technical problem caused a blackout that left the entire stadium in darkness for 35 minutes.
During this completely improvised moment, someone from the Oreo company launched a simple, funny and effective tweet on Twitter.
The message quickly went viral and Oreo avoided having to pay millions of dollars to run a Super Bowl halftime ad.