Activate the DKIM and SPF protocols as a way to america cell phone number list verify the authenticity of your shipments to your recipients' Internet Service Providers (ISPs) and email clients.
Make sure your bounce, unsubscribe and complaint rates aren't too high .
Avoid using certain words that trigger anti-spam filters : offer, free, discount, urgent, etc.
Don't overuse images .
Avoid using URL shorteners and suspicious links .
If you don't pay attention to these details, your domain's reputation can suffer and you can end up on blacklists that condemn your emails to the spam folder.
5. Emails don't attract attention and don't stand out in the inbox
The email is already in the inbox, now what? In reality, if the recipient doesn't open the email, it won't matter whether you sent a disastrous email or a spectacular one with an attractive, well-structured design and useful and valuable messages.
Think of the 300 billion+ emails we talked about at the beginning of this article. With that volume of emails, you have very little time to convince the recipient and stand out in their inbox .
