Contact Form 7: Learn about this effective WordPress plugin and how to use it to generate leads on your websites
Posted: Tue Dec 17, 2024 5:22 am
Contact Form 7 is a plugin developed for creating contact forms. In this article, we explain the importance of this type of form for the success of your business and show you how to install this plugin on your site.
To include all the functions necessary for its correct performance, it is advisable to have a CMS such as WordPress that provides several plugins, for example, Contact Form 7.
Contact forms are essential pieces of any website , for this reason, we dedicate this article to explaining how Contact Form 7 works .
To this end, we emphasize the following points:
What is the importance of contact forms on a site?
What is Contact Form 7?
How to configure WP Plugin Contact Form 7?
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What is the importance of contact forms on a website?
It is common for websites to have a contact section tokelau email list 100000 contact leads consisting of a form to facilitate communication between visitors. This way, the audience can contact the company by providing their personal information and leaving a message.
However, this part directed towards communication is not only a feature of the site, but also an essential part of the company's strategic planning.
But, in the end, what is the main goal of having a corporate site? To generate new business opportunities, right? Well, the form plays a prominent role in this regard .
According to the sales funnel , the customer's purchasing journey begins from the moment they arrive at your site as a visitor, either because they need the product or service offered by your company, or because they are researching information about a problem that somehow led them to your blog posts .
After being interested in talking to the company and learning how your offerings can help them solve the problems they identified, visitors will look for the contact form.
At this point, they stop being just visitors and become leads , that is, people with commercial interest in your business.
For this reason, the contact form must include fields that make it possible to transform visitors into leads .
The “name” and “email” fields are standard, however, if the sale of the product or contracting of the service must be carried out by a salesperson, it is essential that the “telephone” field appears on the form.
If the business process is more complex, it is interesting to add other fields.
For example, a travel agency that plans to attract people interested in purchasing a travel package can create a form with the following fields:
What kind of trip do you want to take?
What time of year do you want to travel?
How many people will be traveling with you?
Which of the following services do you need to make this trip?
The more qualified your lead is, the more likely it is to become a customer . For this reason, make sure that the forms on your site have fields that encourage this conversion.
To include all the functions necessary for its correct performance, it is advisable to have a CMS such as WordPress that provides several plugins, for example, Contact Form 7.
Contact forms are essential pieces of any website , for this reason, we dedicate this article to explaining how Contact Form 7 works .
To this end, we emphasize the following points:
What is the importance of contact forms on a site?
What is Contact Form 7?
How to configure WP Plugin Contact Form 7?
Follow us!
What is the importance of contact forms on a website?
It is common for websites to have a contact section tokelau email list 100000 contact leads consisting of a form to facilitate communication between visitors. This way, the audience can contact the company by providing their personal information and leaving a message.
However, this part directed towards communication is not only a feature of the site, but also an essential part of the company's strategic planning.
But, in the end, what is the main goal of having a corporate site? To generate new business opportunities, right? Well, the form plays a prominent role in this regard .
According to the sales funnel , the customer's purchasing journey begins from the moment they arrive at your site as a visitor, either because they need the product or service offered by your company, or because they are researching information about a problem that somehow led them to your blog posts .
After being interested in talking to the company and learning how your offerings can help them solve the problems they identified, visitors will look for the contact form.
At this point, they stop being just visitors and become leads , that is, people with commercial interest in your business.
For this reason, the contact form must include fields that make it possible to transform visitors into leads .
The “name” and “email” fields are standard, however, if the sale of the product or contracting of the service must be carried out by a salesperson, it is essential that the “telephone” field appears on the form.
If the business process is more complex, it is interesting to add other fields.
For example, a travel agency that plans to attract people interested in purchasing a travel package can create a form with the following fields:
What kind of trip do you want to take?
What time of year do you want to travel?
How many people will be traveling with you?
Which of the following services do you need to make this trip?
The more qualified your lead is, the more likely it is to become a customer . For this reason, make sure that the forms on your site have fields that encourage this conversion.