creativity ads meta ads facebook instagram
After choosing which Facebook page and Instagram profile to publish the ad on, you will move on to choosing the format to publish ( single image, carousel or video ).
It is also possible to sponsor a post already present on our social profiles or create it from scratch.
At this point there are 4 things to do :
Upload the visual part of your ad (remember that placements can have different graphic/video sizes).
Define the copy for the social campaign, in this case netherlands whatsapp mobile phone number list the main text is the body of the ad, the one positioned at the top above the image (or the caption on Instagram); the title is the bold text immediately below the image; the description is the small text under the title.
Choose a call to action that is suitable for your ad from the drop-down menu. Meta offers several, choose the one that best represents the action you want your audience to take.
Enter your website if you want people to be redirected to it when they click on your Sponsored Meta button.
Conclusions
To conclude, the first thing I want to tell you is that this article is intended to be an introductory guide to the world of ads on the Meta platform and for this reason it is not complete or updated in real time.
The topics covered are those that I believe to be the first and essential to begin to understand this very powerful advertising platform that every day allows many brands to achieve business goals.
Knowing well the behavior of the algorithm of advertising platforms, I want to leave you with two pieces of advice .
Experimenting, testing and modifying is a fundamental approach to learn.
Over time, you will be able to develop a strategic mindset that will allow you to think exactly like the platform and therefore submit campaigns and ads that perform better and better.
Finally, it is good to consider the experience of those who dedicate themselves to these activities every day: often bridging the gap between those who have always done it and those who are starting today is not easy.
The risk of investing (badly) thousands of euros is real.
Before you realize that something is not working, several weeks will pass and when you do new tests you will have to invest more budget.
Relying on professionals on Meta Ads allows you to reduce the implementation times of campaigns and quickly achieve the desired results.
