Marketing Mavericks

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They don’t track it on a company level. But in a B2B environment, you cannot make a decision based on only one user journey.At Leadfeeder, we show the company-level data, so you can see all the buying journeys from the company and what actions they were taking before purchasing. This way, you can understand what actions led the certain company to a buying decision. That data can be compared to lost deals to better understand what parts of your website, marketing strategy, and buyer journey work so you can make improvements. Learn how to track the B2B buyer journey from start to finish.


How Leadeeder helps you to understand B2B buyer intent dataLeadfeeder makes it easy to create cambodia email list 195181 contact leads incredibly specific, custom feeds for the use cases above—and many others. As a result, you get detailed insights into companies that visit your website, view specific pages, or come from ads or emails. Related blog: Learn 10 ways to use buyer intent data for B2B sales teams.Want to learn more about our custom feeds? Watch this video for more details or sign up for a free 14-day trial. Landing pages are everywhere — and there’s a good reason for that. Landing pages are one of the most crucial parts of the lead generation process.




And there's a good chance you need more of them. According to HubSpot, companies that increase their total number of landing pages from 10 to 15 see a 55 percent increase in leads. Not too shabby. But what makes a good lead capture page versus a standard landing page? And how do you make sure your page actually generates leads? First, let's talk about the difference between standard landing pages and lead generation landing pages. Leadfeeder identifies what companies visit your website (or landing page)--even if they don't fill out a form. Sign up for a free account and start getting new leads today.